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Swan is the main antagonist of Lollipop Chainsaw, as he is the one responsible for the zombie apocalypse. He was an outcast at San Romero High, but is revealed to be intelligent and cynical, with knowledge of Necromancy and Latin. Juliet regarded him as a "quiet" person and was shocked when she discovered his summoning of the undead.

LOOKS/PHYSICAL DESCRIPTION: Swan has a black, fluffy, gothic bats nest hairstyle, with pale skin and light grey-blue eyes. Swan is noted for his dark, gothic attire that includes dark Victorian-styled clothing, dark goth make-up, black nail-polish, and various facial piercings, four on his eyebrow that resemble a stitch, a black spiked piercing on each nostril and some silver earrings on his ears, the most noticeable earrings being silver ankh earrings. He has many scars/bruises from the bullying he's experienced in school, including a small scar under his right eye and a bruise on his left cheek, as well as many others around his body.

He wears a dark grey button-ip with light grey vertical-lined patterns across with the sleeves rolled up to the fore-arms. Underneath he wears a white undershirt that goes the neck-up, with a white jabot and a jade emblem, centered with gold kind of metal.

On his left side, he has a shirt pocket, with two belted straps down his forceps. He has black fingerless gloves that cover his fore-arms, in which the right hand has a ring on his middle finger and a gold chain that creates a pentagram design on the back of the glove and wraps around his fore-arm. He has black skinny jeans with high-heeled shoes. He may frequently appear with a book and a feather.

SPECIES/STATUS: Currently alive, human.

PERSONALITY/CHARACTER: Based on his past and his actions during the events of the game, Swan appears an emotionally troubled/frustrated teenager who resorted to revenge as a reform. According to Juliet, she had an awareness of Swan's presence within the school and claims that Swan was once a quiet student of San Romero. Swan claims that he was the victim of repetitious bullying and that he once believed that his only friend was that of Juliet, whom he later fell in love with. Until he realized she found another, Swan grew enraged and vowed revenge for Juliet's "betrayal". During the game, Swan appears to have become belligerent and sadistic, mainly focusing on his goal for revenge. It also seem that Swan has an anger at Juliet, either despite or because of his previous infatuation with her, as, not only did he use her (Juliet) to initiate his plan, he called her an 'incredibly hot idiot' immediately prior to explaining his plan.

PAST/BIOGRAPHY: Before the events of Lollipop Chainsaw, Swan was a Gothic outcast of San Romero, who was constantly mistreated and abused by other students of San Romero. The only closest and possible friend Swan had at San Romero was Juliet, who unlike the majority of San Romero, did not show a crude disrespect for him at his presence. Due to Juliet's arbitrary tolerance for Swan, he later grew an obsessive infatuation for Juliet, urging for her presence and hoping that she could return the love that he holds.

When he discovered that Juliet found a different love interest, Nick, this enraged Swan, angered that Juliet was in love with a San Romero Jock, which were the most identifiable characteristics of his previous bullies. Seeking redemption he eventually discovered the zombie Killabilly, along with a ritual required to summon him and break gateways to the Rotten World.

KNOWN POWERS/ABILITIES: Necromancy: Shown by his debut, Swan is capable of summoning beings by his will, with the use of his book and knowledge that he beholds. Explosives: Swan used explosives to open the gates to Rotten World using dark magic and explosives. Strategy: Swan was able to successfully trick Morikawa, Nick and the entire Starling family (other that the mother who wasn't there) into releasing Killabilly, the vast majority of whom are seasoned zombie hunters who should have far more practical than he does. In short, he beat engaged and beat them at their own game.

FACTS: His favorite food is Pez. His hobbies are murder and planning world domination. He practices broody faces in the mirror. Zed and Lewis Legend are the only Dark Purveyors he names. Swan's head can be seen on the side, within the body of Killabilly. He may be friends with Juliet of social media, due to his infatuation. Examples of this are the Birthday Cake Task and him knowing that Juliet is a zombie hunter. He also voices the events Juliet participates in, like the Zombie Basketball and Baseball events. It's heavily implied that he had been sexually assaulted by the football team. It's unknown where he got his magic book.

LIKES: Pez, murder, world domination, attention, death, gothic clothing/music/poetry, bones, zombies, graveyards, birds, control.

DISLIKES: People, conformity, loneliness, betrayal, pop music, teen romance.