Nekomata Okayu

This is a Japanese name; the family name is Nekomata.

Nekomata Okayu (猫又おかゆ) is a female Japanese Virtual YouTuber associated with hololive, debuting as part of the group "hololive Gamers" (ホロライブゲーマーズ) alongside Shirakami Fubuki, Ookami Mio and Inugami Korone.

もぐ!もぐ!おかゆ!(Munch! Munch! Okayu!)

Basic Details: Original Name: 猫又おかゆ

Nickname(s): Okayun Okato (male persona) Okazu (by Kiryu Coco) Ogayu (by Korone)

Debut Date: YouTube: 2019/04/06

Character Designer: Illustration: Kamioka Chirol (Main) Ceramic (2nd/3rd costumes)[1][2] BAYACHAO (NYANGUCORN Furball Model)[3] Live2D: rariemonn (Main/Base/Sixth Costume) Wonimura (3.0) Ilie Tou (New Year) Jujube (Fourth costume/NYANGUCORN Furball Model)[4] Choke (Fourth costume 2.0)[5] Natsumegu (Fifth Costume/Seventh Costume) Accessories: Jenny (Heart Headband)[6] 3D Model: On DA

Affiliation: hololive

Personal Details: Gender: Female

Age: 23 years old (87 in cat years)

Birthday: 22 February

Height: 152 cm (5'0")

Zodiac Sign: Pisces

Fan Name: Onigiris

Emoji: 🍙

Profile: Original: hololive.tv: Om, nom, nom! Okayu time! A cat raised by a old woman from the onigiri store. She streams just because there is a PC in the old woman’s room.

Revision: hololive.hololivepro.com "Om, nom, Okayu!" A cat being raised by an old woman that runs an onigiri store. She streams from the computer in her grandma's room.

Personality: Okayu is typically very relaxed, free-spirited, and also somewhat of a playboy or prankster. She sometimes flirts openly with other hololive members just to see their reactions and is also known for impulsively swiping food. She never denies her wrongdoings and was handed a guilty verdict in several "Okayu Court" cases, after which she obediently served her sentence. Okayu typically likes to talk a lot and through many streams likes to talk about daily activities and old stories.

Despite her laid-back personality, Okayu can get very emotional when playing games to the point that she can break down into tears during emotional moments in the story. This happened most notably when she finished: The Legend of Zelda: Link's Awakening, where she cried on stream after beating the game for a few minutes and needed a moment to compose herself.[10]

She greets her viewers with "Mogu! Mogu!", the Japanese sound of chewing.

Appearance: She has medium length light purple hair with cat ears and a tail, and bright purple eyes. She wears an off-black/grey-ish hoodie with tints of purple and a black pet collar.

History: Background: She was first announced on 22 March 2019 in Shirakami Fubuki's 3D model reveal. Fubuki announced that she alongside Inugami Korone would join hololive Gamers in April.[11] This was followed up by an announcement on hololive's Twitter account on 25 March.[12] She was officially introduced on 1 April.[13]

Her Twitter account was opened on 24 March 2019 while her YouTube channel was created on 25 March although she first started her activity there with an introductory stream on 6 April.[14] She also reached 10,000 subscribers on her YouTube channel on the same day.[15]

2019: On 29 September, she announced on her Twitter account that she would get her 3D model.[16]

On 4 October, she debuted her 3D model during a stream.[17]

On 22 November, she reached 100,000 YouTube subscribers.[18]

2020: On 1 January, she announced on Twitter that she would get her second 2D costume, a maid inspired kimono to celebrate the new year, this costume was later revealed during a stream the next day on 2 January.[19][20]

On 24 January along with the other hololive girls up to the third generation, she debuted her 3D idol outfit at hololive's 1st fes. Nonstop Story.[21]

On 8 March, she reached 200,000 YouTube subscribers.[22]

On 26 May, she reached 300,000 YouTube subscribers.[23]

On 11 June, hololive's Twitter account announced that Okayu would get a new 2D costume.[24]

On 12 June, she debuted her third 2D costume, a sailor fuku inspired design during a stream.[25]

On 27 July, she reached 400,000 YouTube subscribers during a Getting Over It stream.[26]

On 10 September, she reached 500,000 YouTube subscribers, making her the 11th hololive member to reach that milestone.[27]

On 27 October, she reached 600,000 YouTube subscribers.

On 5 December, she reached 700,000 YouTube subscribers, being the 13th hololive member to do so. On the same day, Shirogane Noel reached that same threshold.

2021: On 13 January, she reached 800,000 YouTube subscribers.[28]

On 22 February, she released her first original song, "Mogu Mogu YUMMY!," during her 3D birthday stream.[29]

On 23 February, she reached 900,000 subscribers on YouTube.[30]

On 3 March, "Mogu Mogu YUMMY!" reached 1,000,000 views.

On 17 April, she reached 1,000,000 subscribers on YouTube during an endurance stream, making her the 13th member of hololive to reach this milestone and the 10th member of hololive JP to do so. She is also the third member of hololive GAMERS to reach that milestone.[31]

On 9 July, Okayu announced on her Twitter account that she would get her fourth 2D costume.[32]

On 14 July, Okayu debuted her fourth 2D costume along with Korone, a loungewear. The new costume featured a new hairstyle, a black buttoned sweater, a white shirt, a purple ribbon, a pair of purple glasses and a pair of slippers with Korone's symbol. Okayu described the new outfit has the spirit of uniform, nurse and boyfriend's shirt.[33]

On 9 September, Okayu's Twitter account was verified.[34]

On 11 September, Okayu's Live2D model was updated to the 2.0 version.[35]

On 29 December, Okayu's 3D model gained new accessories, including pixelated sunglasses, aviator sunglasses, and a black hololive mask.

2022: On 9 January, Okayu debuted a new 3D costume, in which she revealed in the hololive ERROR stream in her channel. This outfit is the school uniform of 20XX Aogami Highschool, which is the same as Shirakami Fubuki, Natsuiro Matsuri, Aki Rosenthal, Yukihana Lamy, and Momosuzu Nene. However, Okayu's version has a black blazer over a light brown cardigan jacket on top of the base school uniform.[36] It is later revealed that she is Nekomiya Yuka of the Winter 20XX Aogami Highschool.[37]

On 18 July, the members of hololive GAMERS debuted a new accessory to celebrate their third anniversary, a headband with hearts on top of it. Okayu's headband is purple.[38]

On 31 July, Okayu debuted a new 3D costume, also revealed in the hololive ERROR stream in her channel. This outfit is the same 19XX Aogami Highschool uniform as Tokino Sora, Hoshimachi Suisei, Sakura Miko, Shirogane Noel, Shishiro Botan, and Omaru Polka. The brown "vest" on her 20XX Aogami uniform is actually a cardigan when the black blazer is removed, the cardigan can also be removed to reveal a full white uniform top akin to the summer dress code.[39]

On 11 August, as part of the "hololive Summer 2022" event, Okayu debuted her 3D swimsuit. Unlike the original swimsuits from 2019 that had individual designs, these swimsuits are meant to be matching outfits similar to the 3D idol costumes. The swimsuits come in two types one with thin straps for the top and a diagonal cut mini skirt and the other one has ruffled straps in the top and an even mini skirt. Both version are white with various patterns including hololive's and Holoearth's logos, hearts and sparks. The swimsuits are personalized by including different colors to match each talent. Additionally they have the option to wear a hoodie.[40]

On 23 August, continuing the "hololive Summer 2022" event, Okayu debuted her 3D yukata.[41] Like other 3D costumes the yukatas have a variety of styles that hololive members can choose from. The yukatas come in various colors and patterns including fireworks, flowers and goldfish.[42]

On 30 September, Okayu held her first solo concert "Okayu First Live Poisonya Syndrome" where she debuted a new 3D costume. The costume is the same as the one that appears in her album "Poisonya Syndrome." In this costume Okayu wears a black and green beret with a purple outline, the green section is meant to represent poison given its pattern something that is repeated across the outfit, to the left the beret is decorated with a purple and green rose. She uses a stylized black, purple and green top that leaves her shoulders exposed. The top has a diagonal zipper that separates the purple and green sections, to the left it has a red heart. The left sleeve is purple while the right one is half green and half see through with purple outlines. Okayu has black shorts with a see through skirt on top of it. She wears purple high socks and dark brown high boots decorated with yellow bows.[43]

On 7 November, Okayu reached 1,500,000 subscribers on her YouTube channel, making her the 14th hololive member and also the 3rd member in GAMERS to reach this milestone.

On 22 December, Okayu debuted her 3D Santa costume. This costume also comes with reindeer accessories including its antlers and tail.[44]

2023: On 19 March, Okayu debuted her new 3D idol costume during hololive 4th fes. "Our Bright Parade" DAY2.[45]

On 4 April, hololive's Twitter account announced that Okayu would get her fifth 2D costume.[46]

On 6 April, Okayu debuted her fifth 2D costume inspired by the Cheshire Cat from Alice's Adventures in Wonderland. Okayu uses a slightly longer hairstyle compared to her original with a darker purple light on her bangs. Unlike her other appearances, Okayu's tail is striped. She can use a black beret which rest above her right ear pushing it to the side, however her ear remains in that position even if the beret is removed. Okayu wears a white blouse with a visible cleavage in a semicircular cut on the upper edge decorated with black suits. The lower edge also has a black outline that goes down to the center of the blouse. The collar is decorated with a purple ribbon. Okayu has a small light purple heart painted above her breast. She uses black suspenders that can be removed. Okayu wears black shorts. Her socks are striped black, white and purple, the right one is falling and wrinkled, while the left one is stretched. She has black shoes with purple ribbons. Okayu can also use a dark purple jacket decorated with a white scarf with suits falling to the sides.[47][48]

On 26 April, Okayu received an update to her main 2D model. Her hoodie can now cover her head. Her fifth costume also got a new hairclip.[49]

On 29 July, as part of the "hololive Summer 2023" event, during a stream on hololive's channel, Okayu debuted her second 3D swimsuit. The 2023 swimsuits are inspired in a sailor uniform. Members wear a two layered swimsuit, the first layer is blue from the straps going down diagonally to the center where each member has a mostly blue bow but one of the sides and the brooch are in one color representative of each member. The rest of the top is white. The edge has a semi circular cut. The lower piece of the first layer has two variants, one is a two layered blue skirt decorated with a white belt, a golden chain with some decorations hanging from it and a bow to the left and planks to the right. The second version is mostly the same but they wear blue shorts instead of a mini skirt. Okayu uses the shorts. The second layer of the outfit is a matching striped bikini in white and another color depending on the member.[50]

On 23 August, Okayu's main 2D model was updated to the 3.0 version. Her eyes can be sparky and teary. Her pupils can become heart shaped and she can stick out her tongue. Matching the 3.0 models first shown by the first generation, she can hold a controller and play with a keyboard without external props.[51][52]

On 24 December, Okayu along with Korone, Noel, Lamy, Ayame, Koyori, and Chloe debuted their second 3D Christmas costumes during event hololive Xmas AR LIVE "Sweet Happy Holiday".[53]

On 25 December, Okayu debuted a new short hairstyle and cat ear headphones for her fifth 2D costume.[54]

2024: On 1 February, Okayu debuted her sixth 2D costume. Originally she teased this costume as a "Trial Model" and was going to be shown in a members only stream, however the stream was available for view to everyone in the end. But the costume would be used for members only streams. Okayu uses a short hairstyle, with locks to each side being tied to form really short twintails. Okayu wears a lilac jacket with white frills, white stripes, with a print that says "Neko" and a white belt above her chest. She can unzip the "N" shaped zipper of the jacket to reveal a strapped top showing her cleavage. Okayu has lilac and white shorts. She uses white baggy socks. Okayu can raise her left hand and hold an ear cleaning stick with her right hand.[55][56]

On 6 April, she debuted her seventh 2D costume. She has long twintails with dark purple ribbons. Okayu wears a shoulderless, striped top with a diamond shaped cleavage window and support belts above and below her chest. She has an oversized black jacket falling from her shoulders with turquoise assets. Okayu uses a black and white striped plank skirt. She wears, black and white socks and shoes. Okayu can also make whirlwind eyes, wear glasses and hold a book.[57]

2025: On 22 February, during her birthday, Okayu released her second album "PERSONYA RESPECT" and announced her second live concert named "PERSONYA RESPECT" at Pia Arena MM on 28 May 2025.[58][59] She also released her twelfth original song "just a kiss."

On 9 March, she debuted her hololive 6th fes. Color Rise Harmony 3D idol costume during the event's day 2 STAGE 3. The costume has some variants, it can be black or white, complemented with a color representative of the talent. The midriff can be covered or not. One has variant has a skirt while the other uses pants, with one leg exposed. Aside for the design featured in promotional material, the costume also includes a short jacket.[60]

On 19 March, Okayu debuted her eighth 2D costume. Okayu has really long hair with some hairpins, her ears can be covered by a headband with two earring in the right one. Okayu wears a purple jacket with black sleeves, the jacket has two cat prints. The jacket can be shown being unzipped and can also be removed. Underneath, she has a long sleeved, see-through, lilac shirt that is cut from the chest down, resembling a cat's head. Additionally, she can use a long sleeved, gray, cut shirt with a heart-shaped window. Okayu wears a black and purple crop top with crossed straps, the purple section is partially torn. She has a black belt that is not attached to her white shorts. Okayu has asymmetric socks, one purple with cut hearts and the other a black fishnet. She uses long, black boots. Okayu can also wear a lilac, open jacket falling from her shoulders with a black flame pattern in the sleeves and bottom, a gray face mask and heart-shaped, lilac glasses.[61]

On 20 March, she released her thirteenth original song "Decogradation."

On 6 April, during her 6th anniversary, she released her fourteenth original song "Gazania."[62]

On 15 May, Okayu reached 2,000,000 YouTube subscribers during an endurance stream, making her the 11th member of hololive to achieve the milestone.[63][64]

On 28 May, during her second live concert PERSONYA RESPECT, Okayu debuted the 3D version of her eighth 2D costume and Onigiryaa 3D T-shirt.[65][66] The free part is also streamed on her channel.[67]

On 5 July, hololive GAMERS debuted their group 3D idol costumes during their 2nd "hololive GAMERS fes. Super super super gamers" concert at Saitama Super Arena.[68][69]

2026: On 1 April, during April Fool's Day, Okayu and Fubuki debuted their 2D furball model.[70][71]

Events: On 17 February 2021, Rakugaki Kingdom's Twitter account announced that Okayu alongside Fubuki, Shion, Marine and Korone would appear in the mobile RPG game by mid March.[72] On 19 August 2022, it was announced that the additional download "Hit Song + VTuber Pack 4" for the Nintendo Switch game "Groove Coaster: Wai Wai Party!!!!" including Okayu and Nanashi Mumei's original songs would be available for download on 25 August 2022. Specifically, the patch included Okayu's two original songs "adieu, Salauds" and "Doku no Oujisama", and Mumei's first original song "A New Start".[73] On 20 September 2022, hololive's Japanese Twitter account announced that she alongside Shirakami Fubuki, Ookami Mio, Inugami Korone, Usada Pekora, Houshou Marine, Moona Hoshinova, Ayunda Risu, Watson Amelia and Gawr Gura's hats and outfits would appear on the game "Among Us" and can be obtained purchasing the hololive production Cosmicube. The Cosmicube would be available until 20 December 2022.[74][75] On 2 December 2022, hololive's Twitter account announced a collaboration with Tobu Zoo, featuring Nekomata Okayu, Ookami Mio, Shirakami Fubuki, Inugami Korone, Usada Pekora, and Shishiro Botan in games, foods, merch. The event would be held from 2 to 29 January 2022. Especially, special birthday cakes to celebrate Pekora birthday would be sold for limited time from 12-22 January 2022.[76] On 17 August 2023, MOLLY ONLINE's Twitter account that Okayu, Takane Lui and Tokoyami Towa would appear in merchandise that could be won in the crane game with original designs. The merchandise includes tapestries, acrylic stands, acrylic blocks, and die cut cushions.[77]

Fans: Her fanbase is officially called "Onigiryaa" (おにぎりゃー) in Japanese and "Onigiris" in English. The mascot representing Onigiryaa appears to be a prisoner with its head being a rice ball. At the start of her stream fan would say "​待機🍙" (standby) The riceball was later replace with a white cat (勝ち猫 winning cat) emoji for members. At the end of her stream fan would say "ゴチゴチ!" (gochi gochi!) as in Gochisousama from thank you for the meal. Which also largely replace by member only emoji.

Relationships: Notable units and groups Okayu is a part of are: "Dorobo Kensetsu" (泥棒建設), alongside Inugami Korone, Takane Lui, Ookami Mio, Shirakami Fubuki and La+ Darknesss. "OKFAMS," alongside Inugami Korone, Shirakami Fubuki, Nakiri Ayame, Ookami Mio, Oozora Subaru. OKFAMS is a combination of the first letters of their name: "O"kayu, "K"orone, "F"ubuki, "A"yame, "M"io, "S"ubaru. "OkaKoro," alongside Inugami Korone. "MiOKayu," alongside Ookami Mio. "Dodequartet," alongside Oozora Subaru, Sakura Miko, and Usada Pekora. "Amaneko," alongside Amane Kanata. "Nekotaka," alongside Takane Lui. "AquOka", alongside Minato Aqua. "SMOK", alongside Inugami Korone, Ookami Mio and Oozora Subaru. "NYANGUCORN" (にゃんぐこーん), alongside Shirakami Fubuki. "TakoNeko," alongside Ninomae Ina'nis. "MOMAS," alongside Sakura Miko, Hoshimachi Suisei, Houshou Marine and Hiodoshi Ao. "OkaGigi" alongside Gigi Murin.

Trivia: Name: "Okayu" translates to "rice porridge," a common dish in Japan; It is also known simply as "kayu." Okayu's last name "Nekomata" is the name of a type of cat yōkai that appears Japanese folklore. China has a similar type of cat monster named Senri.

Lore: She has only one pair of ears. This differs from some hololive members, who have both animal ears and a pair of human ears (e.g. Usada Pekora). She claims that if one were to touch and pull on her tail, it would pop off, initiating a self destruct sequence inside her. It's unknown if this is a joke or serious.

Likes and dislikes; Okayu is very close to Korone, having been good friends with Korone before joining hololive.[14] She is a fan of FUWAMOCO.[78] She is a big fan of Dragon Ball and her favorite character is Broly. During a stream, she mentioned that she watched the new Broly movie from Dragon Ball Super numerous times and really loved his character. Her three most favorite characters are Broly, Bardock and Raditz.

Miscellaneous: Okayu accidently revealed that she grew up in Aomori when she started talking about a childhood favorite dish her grandma use to make, tamago-miso on rice, which is a regional dish of the prefecture. True to her carefree nature, she didn't try to hide it when the cat was out of the bag as she kept talking for minutes on end about it.[79][80] In February 2026, she did a stream in Aomori dialect.[81] Okayu uses rather masculine personal pronoun "boku." This trait is shared with Roboco-san and Amane Kanata. Okayu owns a cat; a small female American Shorthair named Temari (the name coming from the Temari Balls of traditional Japanese handcraft culture). The novel oddity of a cat-girl owning a pet cat is not lost on Okayu's fans. Many fans refer to Okayu as a "harem protagonist" as she gets along with many members. Okayu has demonstrated on stream that she is able to move her cat-ears at will. In several episodes of holo no graffiti they're also seen to sometimes wiggle involuntarily. In one of her streams with Korone, it is revealed that the ears are tied to her eyebrow movement; this can technically work with other VTubers of the same type of animal-ear model, as Korone in the same stream also managed to do so with her own eyebrow movement. However, model movements may vary from model to model as shown with others. Sometimes her grandmother can be heard snoring in the background during her streams. When her grandmother's health deteriorated she spent some time living with Korone and her family. One of her fondest memories with Korone is when she treated Okayu like a little sister. On 7 January 2022, Okayu won the 3rd hololive Mario Kart 8 Deluxe Tournament with 69 points.[82] She tends not to call people by cute nicknames. Even her close friend Korone she calls "Koro-san," using the more formal suffix "-san."[83] One of her most famous clips is a duet with Korone where they sing "If..." by Da Pump.[84] When she was a child, Okayu often played games alone, so she thought that streaming was quite fun because you could play and share the joy with others. She said this could be a motivation for her to become a streamer.[85] She shares the same illustrator with Shiina Yuika from NIJISANJI and Itoi Toi from Neo-Porte.

External links: Media: Okayu Ch. 猫又おかゆ - YouTube channel Nekomata Okayu's corporate profile on hololive.hololivepro.com @nekomataokayu - Twitter account @MO_OKAYU_GU - Twitter account (sub) 猫又小粥Official - bilibili channel @nekomataokayu - Marshmallow account

Hashtags: #猫又おかゆ - General #生おかゆ - Stream talk #おにぎりゃー - Fans #絵かゆ - Fan art #エロおにぎり - Fan art (NSFW) #おに切り - Video clips #みんなのおかゆ - MMD

Further reading: 猫又おかゆ - Nicovideo Encylopedia 猫又おかゆ - Pixiv Encyclopedia 猫又おかゆ - Japanese Wikipedia 猫又おかゆ - unofficial hololive Seesaawiki 猫又小粥 - Moegirl Encyclopedia 네코마타 오카유 - Namu Wiki Nekomata Okayu - Hololive Fan Wiki Okayu Ch. 猫又おかゆ - Wikitubia page

Statistics: Nekomata Okayu - Social Blade YouTube stats Nekomata Okayu - Playboard YouTube stats

(Note: This character is above 18+)

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