Miss heed (Villainous)

Very little is known about her personality before becoming a superheroine, being depicted in an old photo as being at least energetic. As Miss Heed, she acts flirtatious and affectionate towards her followers in order to keep them under the effect of her mind control. In reality, she is arrogant, narcissistic, vain and egotistical, craving positive attention and losing her temper when someone doesn't give her praise or reminds her of her past - even refusing to be called by her real name.

One could argue that she probably wasn't very popular in school (much like Flug), as implied in one of Flug's flashbacks where both get mean looks during what seems to be a Halloween party. This likely brought her self esteem down, nurturing her craving for attention and shaping her narcissistic persona, and eventually led her to see other people as nothing but possible worshippers.

As an influencer, Heed uses stereotypical slang from social media, such as "like" (as in like buttons), "hater" and "cancelled". She also seems to be infatuated with the superhero Goldheart, almost obsessively - like Demencia's feelings towards Black Hat.