Mephone 4

MePhone4 is a black rectangular phone with a silver casing surrounding his sides. On one side, he has two volume buttons and a ringer switch, and on his top is a power button. He has a large screen on his front which has a glowing blue wallpaper. He has two cameras, one on his front and back, as well as a receiver above his screen, and a home button below it. On his back is a large Meeple logo.

MePhone4 is generally described as an anxious, insecure, yet competitive and upbeat person. He enjoys his job, and relies on the competition for contentment, as when reminded of the shows inevitable end and The Floor comments on how fast the game is going by, he is visibly anxious. His reliance on the show is also further proven when its revealed he planned to make a 4th season.[2] He enjoys sugary junk food, most notably cookies, and has such a fondness for eating food that he describes himself as a "fat slob." When in good spirits, MePhone4 is very childlike and becomes excited by the drama of the competition. He can be rather provocative and stir up drama between contestants for his own enjoyment.

MePhone4 generally shows little regard for the contestants' well being, mainly being prevalent in early season 2.[3] Though his negligence plays a role in the various problems on the show, it is worth mentioning that he is biased and appears to like certain contestants less than others, and tends to make shrewd comments belying this bias during eliminations. The best examples of this bias he possesses is his apparent dislike of Toilet in season 2 and his appreciation of Bot in season 3. Despite his assumed disregard for the contestants, he does seem to truly care for them.

MePhone4 has a very "out of sight, out of mind" mentality and sweeps his problems under the rug, whether it pertains to the competition or to his past, as he would much rather forget his problems instead of dealing with them head-on. He is shown to go great lengths to avoid confrontation with his past memories of Cobs and Meeple, as he physically removed them from his system.[4] He even briefly considers removing them a second time[5] shortly after he regains his memories.

MePhone4 was invented by Steve Cobs, though he differs from any other Meeple products in key ways. He has a "highly-advanced emotion emulator," meaning that he is able to feel emotions strongly like any other object might. His love of competition and showmanship stems from watching reality TV back at Meeple Headquarters, which he enjoyed, instead of doing tasks assigned to him by Cobs. This defiance against doing tasks caused a rift in their relationship. Steve Cobs had neglectful and harsh tendencies, and in the shown memories in Mine Your Own Business Steve Cobs would yell at MePhone4 even if he did nothing wrong and would insult or belittle his interests.

Eventually, he left Meeple, taking MePad with him and hiding him in Gemory Cave before wiping his memories in the form of Gemories. At some point afterwards, MePhone subconsciously generated the contestants for the first two seasons of Inanimate Insanity and began the show itself.

MePhone4 had several abilities prior to Objects in Mirror, when the lost shimmer egg was removed from his system.

MeLife (Health Manipulation): MePhone4 can bring back any dead contestant (if he wants to) by simply clicking on a picture of them. However, it can only be performed if he has received a notification telling him to recover them. Generation of... ...inanimate objects: Using an app, MePhone4 can make any object appear, such as a tree. He used this to make the challenges for "Mazed and Confused", "Kick the Bucket", and "Alternate Reality Show". However, if he is glitched enough, this can occur accidentally alongside recovery, as seen in "Hatching the Plan". ...portals: MePhone4 can also make portals. He is seen opening a portal and teleporting with it in "You Can't Do This Forever". ...living objects: In "The Reality of the Situation", it became known that MePhone4 made all the contestants and many of the side characters seen in all three seasons of his show (with the exception of Bot.[6]) MePhone4 was also able to pause his creations at any given point, explaining how he went off to start season 3.