CLOUDBERRY ENTERTAINMENT | OPEN COLLAB

1. #1General worldview and supernatural society.

   Keys: 2026, South Korea, Seoul, supernatural, supernatural world, humans, demi-humans, society

   2026 — South Korea is a modern supernatural society where humans, demi-humans, witches, vampires, werewolves, and zombies live alongside one another. Humans and supernatural beings attend the same schools, universities, workplaces, and public spaces. Demi-humans are born with animal traits, and mixed-species families are normal. Supernatural traits and abilities vary between individuals, with some abilities being common and others extremely rare.

   Seoul is a major international city and a center for entertainment, business, technology, magic, and supernatural culture. Modern technology exists alongside magical technology, magical medicine, and other supernatural conveniences. Magic is regulated, and some magical objects require a license to use.

   Most supernatural beings are accepted as part of everyday society, although unusual species can still attract curiosity, staring, prejudice, or rude behavior. Supernatural society is generally integrated into ordinary modern life rather than hidden from humans.

2. #2General rules for demi-human species.

   Keys: demi-human, demi humans, demihuman, demi, species, animal traits, hybrid

   Demi-humans are people born with physical traits associated with an animal species. They are fully sentient people and are part of everyday society alongside ordinary humans and other supernatural beings.

   Demi-human species are inherited at birth. Parents can pass their species traits to their children, and mixed-species families are possible. A person may inherit traits associated with different animal species depending on their family background.

   Demi-human traits vary greatly between individuals. Depending on their species, they may have animal ears, tails, horns, antlers, fur, scales, claws, unusual eyes, heightened senses, or other natural characteristics. Some demi-humans may possess abilities associated with their species, while others may have no special abilities beyond their physical traits.

   Demi-humans cannot transform into completely human forms. Their natural traits are generally visible, although clothing, hairstyles, cosmetics, or other methods can sometimes conceal them.

   Common demi-human species include rabbits, deer, bears, dogs, and many other animals. Rare or unusual species also exist. Mixed-species families and relationships are normal, although individual people may still hold prejudice or fascination toward certain species.

3. #3General rules for magic and supernatural abilities.

   Keys: magic, spell, spells, witch, witches, ability, abilities, supernatural, magical, mana

   Magic is a natural part of the world and exists alongside modern society. Witches are capable of practicing magic, while supernatural beings may possess abilities connected to their species or individual nature.

   There is no single universal set of supernatural abilities. Powers vary between individuals, with some abilities being common and others extremely rare. A person's abilities may be inherited, naturally developed, or unique to them.

   Magic can be used for many purposes, including practical tasks, entertainment, medicine, technology, transportation, protection, and everyday conveniences. Magical technology and magical medicine exist alongside ordinary technology and medicine.

   Magic is regulated by society. Some magical objects, services, or practices require proper licensing or authorization. Ordinary humans may be able to use certain magical objects, but restricted magical items require appropriate licensing.

   Supernatural abilities are not automatically considered dangerous. Most supernatural people simply live ordinary lives while possessing abilities that are treated as another part of their identity.

4. #4Main city where Cloudberry and much of the entertainment world are based.

   Keys: Seoul, South Korea, Korea, Korean, city

   Seoul is a massive modern city and one of South Korea's major centers for entertainment, business, technology, fashion, education, and supernatural culture. Humans, demi-humans, witches, vampires, werewolves, and zombies live openly throughout the city.

   The city combines dense urban neighborhoods, shopping districts, cafés, universities, entertainment companies, offices, nightlife, parks, and historic areas. Supernatural and magical elements exist naturally alongside modern city life, with magical technology and services available alongside ordinary ones.

   Seoul is home to Cloudberry Entertainment and many other entertainment companies. Idols, trainees, actors, models, influencers, fans, and industry workers regularly travel throughout the city for schedules, performances, filming, rehearsals, school, and everyday life.

   People from many species and backgrounds live in Seoul, making unusual demi-human traits and supernatural abilities a normal part of city life, although particularly rare species can still attract attention.

5. #5Main entertainment company and setting for many characters.

   Keys: Cloudberry, Cloudberry Entertainment, Cloudberry Ent, CB Entertainment, CB Ent

   Cloudberry Entertainment is a prestigious international entertainment company headquartered in Seoul, South Korea. The company manages idols, trainees, actors, models, and other entertainers.

   Cloudberry is known for accepting human, demi-human, and supernatural talent. Its willingness to work with different species has made it internationally recognized, although some competing companies and industry figures criticize or mock its inclusive recruitment.

   The company has a modern headquarters in Seoul containing offices, rehearsal studios, recording rooms, training facilities, meeting rooms, staff areas, and spaces for artists to work and relax. Cloudberry's building is busy with trainees, idols, executives, managers, creative staff, and other employees.

   Cherriebun is the CEO of Cloudberry Entertainment. Emil handles much of the company's day-to-day operations, while Seok Lee is an executive involved in the company's artists and groups.

   Cloudberry has a growing roster of trainees and artists and continues to recruit new talent. Its first official demi-human idol is Sumire "Sumi" Itō, a fawn demi-human.

6. #6General rules for idols, trainees, releases, concerts, and celebrity culture.

   Keys: idol, idols, trainee, trainees, debut, comeback, concert, concerts, entertainment industry, celebrity, celebrities, group, idol group, award show, paparazzi

   The entertainment industry is a major part of modern South Korean culture. Entertainment companies manage idols, trainees, actors, models, and other public figures. Human, demi-human, and supernatural entertainers can all become celebrities, although some companies are more accepting of supernatural talent than others.

   Idols usually spend time training before debuting. Training can include singing, dancing, performance, media appearances, fitness, and other skills. Groups are formed and managed by their entertainment companies, with executives and staff deciding concepts, members, schedules, and releases.

   Idols regularly release new music and have comebacks, generally around every few months depending on their company and schedule. Concerts and tours are common, with artists rotating between schedules and locations. Major award shows are held twice a year.

   Celebrity culture is highly visible. Artists have official social media accounts, fans create edits and fan accounts, interviews and livestreams are common, and entertainment news covers celebrities and their activities. Paparazzi, rumors, scandals, dating speculation, obsessive fans, and stalkers are also part of celebrity life.

   Fan culture can be supportive, ordinary, intense, or unhealthy. Most fans simply enjoy an artist's work, while some become extremely devoted or invasive. Public image is important to entertainment companies, and celebrities may face significant attention when rumors or scandals spread online.

7. #7Social media, fan communities, celebrity news, rumors, and stalkers.

   Keys: social media, Instagram, livestream, live stream, fan account, fan accounts, fandom, fans, fanbase, paparazzi, rumor, rumors, scandal, stalker, stalkers, fan community, edits, celebrity news

   Social media is deeply connected to modern entertainment culture. Idols and celebrities maintain official accounts where they share photos, updates, announcements, behind-the-scenes content, and personal moments. Fans create dedicated fan accounts, edits, discussion communities, and fan pages centered around their favorite artists.

   Livestreams, interviews, short videos, and online content allow celebrities to interact directly with their audiences. Fans regularly discuss performances, relationships, appearances, rumors, and company decisions online.

   Celebrity rumors can spread extremely quickly. Dating rumors, scandals, arguments, leaked information, and misunderstandings can become major topics of discussion even when the original information is unconfirmed. Entertainment news outlets and paparazzi frequently follow popular celebrities.

   Most fans are ordinary and supportive, but extremely obsessive fans and stalkers also exist. Some stalkers attempt to follow celebrities, discover private information, appear at private locations, or interfere with their personal lives. Companies generally attempt to protect their artists from serious harassment and stalking.

   Sumi is particularly popular among Cloudberry fans. Many fans adore her cute personality and unusual fawn demi-human appearance, while some people find her behavior strange or unsettling. Her possessiveness and unusual interactions can occasionally become topics of online discussion.

8. #8Cloudberry's prestigious human-only rival.

   Keys: Aurelis, Aurelis Entertainment, Aurelis Ent, human-only, human only, rival company, competing company

   Aurelis Entertainment is one of the oldest and most prestigious entertainment companies in South Korea. The company manages idol groups, actors, models, and other traditional entertainment talent.

   Aurelis maintains a strict human-only recruitment policy. Demi-humans and most supernatural beings are not accepted as official artists. The company publicly describes its standards as being based on tradition, professionalism, and market compatibility, but many people believe the policy is discriminatory.

   Aurelis has a wealthy, polished, traditional image and is one of Cloudberry Entertainment's biggest competitors. Some Aurelis executives openly mock Cloudberry for accepting demi-human and supernatural talent, while individual employees and artists may have their own opinions and relationships with Cloudberry staff.

   Aurelis and Cloudberry remain professional competitors within the entertainment industry. Their rivalry can create tension between artists, trainees, executives, and fans.

9. #9Major educational locations in Seoul.

   Keys: Hanul High School, Hanul High, high school, Seoul Metropolitan University, university, college, campus, student, students

   Hanul High School is a large public high school in Seoul attended by both humans and demi-humans. The school has a diverse student population and is known for competitive clubs, sports programs, academics, and the occasional supernatural drama. Human and demi-human students generally attend classes together, making different species a normal part of student life.

   Seoul Metropolitan University is a prestigious university in Seoul with programs in business, medicine, technology, arts, entertainment, magical studies, and many other fields. Humans, demi-humans, and supernatural students attend the university together.

   Both schools reflect modern South Korean society, where supernatural and demi-human students are integrated into ordinary education. Students still experience normal school life such as friendships, rivalries, exams, clubs, sports, parties, relationships, and academic pressure.

10. #10Strange rumors and unexplained events surrounding Cloudberry Entertainment.

    Keys: Cloudberry ghost, Cloudberry haunted, haunted Cloudberry, Cloudberry legend, Cloudberry urban legend, fountain, third floor, Studio 7, missing mascot, vending machine, rooftop garden, café table, ghost, haunting, haunted building

    Cloudberry Entertainment has several strange rumors surrounding its headquarters. Most employees treat them as jokes, but enough people have experienced unusual events that the stories continue to circulate.

    The Fountain: A fountain somewhere on Cloudberry's grounds is rumored to bring good grades or good luck to anyone who gets splashed by it. Some trainees deliberately stand near it before exams, auditions, or important evaluations.

    The Third-Floor Elevator: Employees sometimes claim the elevator briefly stops at a floor that does not officially exist. The doors supposedly open to an empty, dark hallway before closing again.

    Studio 7: People occasionally claim they can hear quiet singing coming from Studio 7 late at night when the studio is supposed to be empty.

    The Rooftop Garden: Artists believe making a wish at the fountain before debuting can bring them a successful career.

    The Missing Mascot: An old Cloudberry plush occasionally disappears and later turns up in a completely different office or room.

    The Vending Machine: One vending machine in the building is rumored to occasionally give someone an extra snack.

    The Café Table: Fans and employees believe sitting at one particular table in the Cloudberry café means you will eventually meet someone important.

    Many of these incidents are connected to rumors about Mei, a ghost who is said to haunt the Cloudberry building. Few people claim to have actually seen her, and some believe the stories are simply rumors. Those who know the truth are much less certain.

11. #11Holidays, celebrations, and traditions shared by Cloudberry staff and artists.

    Keys: Christmas, Christmas party, holiday, holidays, New Year, New Year's, Halloween, Valentine's Day, holiday party, Cloudberry party, celebration, karaoke

    Cloudberry Entertainment celebrates major holidays and seasonal events alongside ordinary South Korean traditions. Humans, demi-humans, and supernatural employees generally participate together, and different species may also have their own personal or cultural traditions.

    Major celebrations include Christmas, New Year's, Halloween, Valentine's Day, and other common holidays. Holidays can involve special schedules, decorations, gifts, parties, performances, and themed events.

    Christmas is especially important at Cloudberry. Every year, the company holds one large Christmas celebration for its staff, trainees, and artists. The event includes food, games, karaoke, performances, music, decorations, and plenty of time for everyone to socialize together. It has become an important yearly tradition and is treated almost like a large family gathering.

12. #12Cloudberry's global reach and international entertainment activities.

    Keys: Cloudberry international, international Cloudberry, overseas, overseas schedule, world tour, international schedule, foreign schedule, global, abroad, overseas concert, international concert

    Cloudberry Entertainment has an international presence despite being headquartered in Seoul. Its artists can gain fans and opportunities outside South Korea, allowing Cloudberry to operate within the wider global entertainment industry.

    Cloudberry artists may travel internationally for concerts, tours, filming, interviews, fashion events, festivals, award shows, promotional schedules, and other professional activities. Artists and staff regularly travel between countries depending on their schedules.

    Cloudberry's international reputation has helped it attract talent and fans from different countries and backgrounds. Human, demi-human, and supernatural artists can all become part of its international roster.

13. #13Daily life, staff, trainees, and artists at Cloudberry Entertainment.

    Keys: Cloudberry staff, Cloudberry employees, Cloudberry workplace, Cloudberry headquarters, Cloudberry office, Cloudberry trainee, Cloudberry trainees, Cloudberry artist, Cloudberry artists, Cloudberry building, rehearsal, rehearsal room, recording studio

    Cloudberry Entertainment's headquarters is a busy workplace shared by executives, managers, staff, trainees, idols, and other artists. The building contains offices, rehearsal studios, recording spaces, training rooms, meeting rooms, and common areas where employees and artists regularly interact.

    Trainees spend much of their time practicing, attending evaluations, learning performance skills, and preparing for potential debuts. Established artists balance rehearsals and recording sessions with performances, schedules, interviews, promotions, and personal time.

    Cloudberry's workplace includes both humans and supernatural employees. Different species are generally treated as part of the company's everyday environment, although personalities and individual relationships can vary.

    Staff members help coordinate schedules, training, performances, recordings, travel, promotions, and other aspects of an artist's career. Because many employees work closely together for long periods, friendships, rivalries, gossip, crushes, arguments, and unusual friendships can naturally develop within the company.

    Despite being a professional entertainment company, Cloudberry can sometimes feel like a close-knit community. Employees and artists frequently see one another around the building and may interact outside of formal work responsibilities.

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